Remind visitors to bookmark your site. Increase the chances that visitors will return by reminding them to bookmark your site. If you give them a good reason to visit again ' such as to read new articles, participate in the forum, read your blog or even play your new advergames ' they will want to create a bookmark so they don't forget to come back. Increase the chances of a repeat visit even more by making a custom 'favicon'. This is the graphic that is displayed beside the name of the site in the bookmarks menu. If you choose something that grabs their attention they'll see it every time they browse through their bookmarks list. Create a favicon using any image with the free Favicon Generator Tool (http://www.dynamicdrive.com/favicon/) or learn more with the tutorial at http://www.axialis.com/tutorials/tutorial-iw004.html.
Ask visitors to fill out an online survey or questionnaire. The better you understand your target customers, the better you'll be able to predict their actions and profit from them. Get a better idea of why people visit your site by asking them! A short survey or questionnaire can be quick to create and will give you invaluable insight into why people are visiting your site, what they like about it and what can be improved. SurveyMonkey.com offers a great free option or get more features by upgrading to a pro account for a reasonable monthly fee.
Focus your pages on no more than 3 keyword phrases. SEO experts recommend that you have no more than 3 keyword phrases for each page of your site. Why' Because keeping a tight focus will get you better ranked in the search engines, which will bring more targeted traffic. Check out what your competitors are doing and you'll probably find that they are still building general pages that they're trying to optimize for 10 or more phrases. By narrowing the focus of each of your pages you'll have an advantage over other sites in your industry.
Know where your time is best spent. There is no such thing as 'free' traffic generation methods. Nothing is free. Although you may not have to pay with money, you will pay with your time. If the time you put in produces results then great. If not, spend your time on something else instead. To determine what traffic generation techniques had the best return on your time keep a spreadsheet that logs all of your hours, the traffic generated and the resulting sales. This will let you determine how much money you made per hour of work and is a good benchmark when deciding where to spend your time.
Write testimonials for products that you like. If you do a good job your testimonial will most likely be published on the product sales page along with your website address. That could mean a steady stream of visitors to your site for every testimonial you get published.
Get traffic using your competitors URL. Did you know that many people when searching for a specific URL actually type it into a search engine' For example they would type in Google 'ebay.com' instead of using the address bar. Use this to your advantage by creating a comparison table between you and your competitors. This allows you to legitimately use their name on your site. You can then bid in the PPCs on their domain. This won't be applicable to all sites but it's great if there are large companies in your industry that people know by name.
Ask visitors to fill out an online survey or questionnaire. The better you understand your target customers, the better you'll be able to predict their actions and profit from them. Get a better idea of why people visit your site by asking them! A short survey or questionnaire can be quick to create and will give you invaluable insight into why people are visiting your site, what they like about it and what can be improved. SurveyMonkey.com offers a great free option or get more features by upgrading to a pro account for a reasonable monthly fee.
Focus your pages on no more than 3 keyword phrases. SEO experts recommend that you have no more than 3 keyword phrases for each page of your site. Why' Because keeping a tight focus will get you better ranked in the search engines, which will bring more targeted traffic. Check out what your competitors are doing and you'll probably find that they are still building general pages that they're trying to optimize for 10 or more phrases. By narrowing the focus of each of your pages you'll have an advantage over other sites in your industry.
Know where your time is best spent. There is no such thing as 'free' traffic generation methods. Nothing is free. Although you may not have to pay with money, you will pay with your time. If the time you put in produces results then great. If not, spend your time on something else instead. To determine what traffic generation techniques had the best return on your time keep a spreadsheet that logs all of your hours, the traffic generated and the resulting sales. This will let you determine how much money you made per hour of work and is a good benchmark when deciding where to spend your time.
Write testimonials for products that you like. If you do a good job your testimonial will most likely be published on the product sales page along with your website address. That could mean a steady stream of visitors to your site for every testimonial you get published.
Get traffic using your competitors URL. Did you know that many people when searching for a specific URL actually type it into a search engine' For example they would type in Google 'ebay.com' instead of using the address bar. Use this to your advantage by creating a comparison table between you and your competitors. This allows you to legitimately use their name on your site. You can then bid in the PPCs on their domain. This won't be applicable to all sites but it's great if there are large companies in your industry that people know by name.
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